When you decide to position your salon as the place blondes trust, it’s not about announcing it once or posting a few blonde photos. It’s about creating a whole experience and personality that radiates blonding expertise from the moment someone hears your name. It’s the story your brand tells — through your visuals, your services, your […]
Christmas is honestly one of the easiest times of the year to sell gift cards, people are stressed, they’re running out of ideas, and they’re desperate for a thoughtful gift that doesn’t require them to trek through a busy shopping centre. That’s where your salon comes in. Imagine someone standing in your reception area after […]
Christmas is coming, and we know what that means for your salon – it's time to get busy! The festive season is absolutely the bomb for hair salons, with clients booking everything from party styles to complete makeovers. But here's the thing: if you're not running a killer social media campaign, you're missing out on […]
European hair trends are absolutely on fire right now, and we’re here to spill all the details! From the chic streets of Paris to the fashion-forward salons of Milan, there’s a hair revolution happening that’s got us completely obsessed. The best part? These trends are totally adaptable for Australian salons, and we’ve got the professional […]
Let’s cut straight to the chase – perms are absolutely on the rise, and anyone calling it a myth hasn’t been paying attention to what’s happening in salons across Australia right now! We’re seeing a genuine revolution in the perm game, and trust us, this isn’t your grandmother’s 1980s nightmare scenario we’re talking about. The […]
Let’s talk about one of the most game-changing products in our salon arsenal that honestly doesn’t get enough credit – grey drops! We’re talking about those little miracle workers that can transform your grey coverage from “meh” to absolutely phenomenal. And trust us, once you understand what these babies can really do, you’ll wonder how […]
A real working salon environment featuring Dennis Bernard POWERTOOLS and essential tools – the everyday backdrop of professional hairdressing. Setting up your dream salon is one of the most exciting milestones in your hairdressing career! But let’s be honest, with so many products, tools, and “must-have” items on the market, it can feel overwhelming to […]
Yes its scary to say however as the Christmas season approaches, salon life begins to move at a much faster pace. Clients rush to secure their appointments, retail sales climb, and the energy in the salon becomes electric. While this is one of the most exciting times of the year, it can also be one […]
Today I will go through some tips and tricks on what you need to make the experience work well for your client. Also go and test a few online and see how the experience is.  Client Experience Easy to Use: Your booking system should be extremely simple for clients to navigate, whether they’re using […]
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