Mother’s Day Promo Prep in just 6 weeks by Joe Cignetti

Mother’s Day is a perfect opportunity to boost salon sales while offering clients meaningful gift options. This six-week promotional plan is designed to increase anticipation, maximize engagement, and drive bookings. By strategically rolling out offers and content, you can create a seamless campaign that attracts customers and generates revenue. Remember you need to do all […]

Why Is It a Good Idea to Update Your Salon? by Joe Cignetti

Keeping your salon updated is essential for maintaining a fresh, modern, and inviting space that clients love to visit. A well-maintained salon enhances the overall client experience, making people feel comfortable, pampered, and excited to return. A fresh, stylish environment also gives your business a competitive edge, clients notice when a salon looks outdated, and […]

Mastering Foil Placement in Hair by Joe Cignetti

I love talking to Colourist that are passionate about foiling. Over the years I have been privileged to hear their tips and tricks, and everyone has their own opinions for achieving that fantastic end result. So, with that in mind I have just put a list together about what I have listened to along the […]

Choosing the Best Background Music for Your Salon by Joe Cignetti

Music is more than just background noise in a salon. Personally, I know I have been in a salon and the wrong music can start to do my head in. The right music is an essential part of the experience. The right music can set the tone, create a welcoming atmosphere, and even influence how […]

Glide Hair Tools became the Australian & New Zealand distributor of Dennis Bernard’s POWERTOOLS® 2 years ago and what an exciting ride it has been by Joe Cignetti

POWERTOOLS® is an authentic and original innovative line of additives, aimed to solve the problems faced daily by hairdressers in the salon.   Issues such as stinging scalps, prevention of colour fading, eliminating brassy red or gold tones, colour resistant greys, colour removal and accelerating processing times, can all be addressed using the POWERTOOLS® additives.  POWERTOOLS® […]

Planning a Valentine’s Day Promotion in Your Salon by Joe Cignetti

3 Weeks Before Valentine’s Day Week 1: 3 Weeks Before Valentines Day 1. Create the Offer It’s important to design a promotion that excites different types of clients—whether they’re single, in a relationship, or simply looking to indulge. Here’s how to expand your offering: Self-Love Package: · Cater to those who want to treat themselves. […]

How to Set 3 and 6-Month Business Goals: A Comprehensive Plan by Joe Cignetti

Setting clear, actionable short-term goals (3 and 6 months) is critical for driving business success, especially in dynamic industries like hairdressing and wellness services. This guide provides a detailed, step-by-step approach to ensure your goals are strategic, achievable, and impactful. I feel its important to celebrate your wins, so set yourself rewards when you reach […]

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